Fundraising 2.0: Of private wealth and family offices
Private wealth platforms and family offices represent a fast-growing and increasingly popular capital source for alternative investment managers. For private equity firms, advisors, and intermediaries, marketing is educational as well as product driven. Working with high-net-worth investors also requires refined approaches in areas like reporting, fees, financial modelling, and co-investment. Our panel of wealth managers and family offices explores how these efforts are paying off and considers the long-term implications of democratising access to alternatives.
- Which sectors and strategies get the most traction with these investors?
- Are semi-liquid products the best way to reach the mass affluent?
- Have structural questions around capital calls and reporting been addressed?
- How should GPs go about engaging family offices on opportunities?
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