Mergermarket European M&A Awards 2025

Recognising brilliance in European dealmaking

location_on Natural History Museum, London Map
How to write your pitch

  • Pitch Deadline: Tuesday, 14 October 2025
  • Send to:jennifer.ghoni@iongroup.com
  • Winners will be announced at the Mergermarket European M&A Awards on 4 December.
1

Getting started

Each firm that successfully makes the shortlist is invited to submit a 300-word pitch. A panel of M&A veterans will review these pitches, compare them with our league table data, and debate the deserving winners.

2

What we provide the panel

  • Your league table ranking by both value and volume for the category
  • The overall deal count and total transaction value for the firm for the category
  • Your pitch, which needs to tell the story behind these numbers
3

Crafting your pitch

The judges want to know why you deserve to win. An ideal pitch will demonstrate how you added value to deal processes, supported clients and offered creative solutions to complex situations.

4

Highlighting your successes

You may highlight several deals, or focus on one landmark transaction. Judges look for the direct contribution your firm made to the process, especially if you were lead advisor.

5

What the judges are asked to ignore

  • Any reference to non-Mergermarket awards and rankings
  • Deals that don’t meet our database criteria
  • Financing/underwriting without an M&A mandate
  • Legal advice offered only to financial advisors
6

Aditional Info

  • Mark any previously undisclosed information as “confidential”
  • No presentations or pitchbooks required – just a single page
  • Mid-market prize: €30m–€1bn
  • European M&A financial and legal advisor prizes: deals over €5bn
  • Deal of the year: public voting only